Breaking News: Leading OTT Platforms to Offer a One-Month Free Subscription for Indian Audience, Move Aimed at Widening Subscription Base

By now we all know the importance of OTT/digital platforms and their impact upon our lives, the pandemic having the environment around us. With cinemas remaining closed for several months & with several issues plaguing the entertainment sector even today, it’s very unclear as to how things would turn out for the industry for the rest of 2021 as well. While the Internet and Mobile Association of India (IAMAI) has been in the news of late for the development of a ‘toolkit’ by 17 major OTT platforms, in line with the implementation of the self-regulation code that was introduced in 2020, now they have made a major announcement, all these 17 major OTT platforms will offer one month’s free subscription to Indian consumers.Continue reading “Breaking News: Leading OTT Platforms to Offer a One-Month Free Subscription for Indian Audience, Move Aimed at Widening Subscription Base”

Coke Studio Pakistan – Season 8 ’Sound of the Nation’ now available on Hungama and Artist Aloud

Leading digital entertainment company Hungama and Artist Aloud, the one-stop destination for commercial and independent talents, will be releasing the audio content for the recently launched Coke Studio Pakistan – Season 8 ‘Sound of Nation’. Music lovers can easily access and stream the latest tracks from the current season of Coke Studio and hear it first on Hungama and Artist Aloud.Continue reading “Coke Studio Pakistan – Season 8 ’Sound of the Nation’ now available on Hungama and Artist Aloud”