TVF AND KAILASH SATYARTHI CHILDREN’S FOUNDATION PRESENTS — HE’S NOT CHOTU– A satire that takes a cynical look at the issue of Child Labour — Watch it on WWW.TVFPLAY.COM
The Viral Fever (TVF) in association with the Kailash Satyarthi Children’s Foundation have created a satirical video ‘He’s not Chotu’, addressing the problem of child labour in the country. The video went viral on social media after being launched on Children’s Day on Monday, November 14, 2016.
The video has already garnered over 3.5 lakh views in less than 24 hours since its launch. In addition to that, the video has already clocked over 3,00,000 views on Facebook.
Through the format of an interview, the video describes the terrible lives of working children and the deplorable conditions they work under, which many a times escape our attention. These include missing meals, sleeping in cramped spaces, the loss of playtime and the separation from family and education.The video has a young child called Chotu – the often used moniker for working children – appear for an interview to get a job as a domestic worker. He is shown to be accompanied by many other children who are also lining up in the recruitment agency’s corridor to get hired.
The satirical video has been released to build support for the most ambitious youth mobilisation campaign – ”The 100 Million for 100 Million” – being launched on December 11, 2016 at the Rashtrapati Bhavan. The Campaign is being launched during Kailash Satyarthi Children’s Foundation’s Laureates and Leaders Summit hosted by the Hon’ble President of India Sh. Pranab Mukherjee. The Summit will bring more than 25 Noble Laureates and leaders to Delhi to join their voice for the cause of children.
Along with these luminaries, there will be over a hundred other eminent personalities who will join 6,000 children in launching the five-year-long 100 Million for 100 Million campaign. The Campaign will be led by youth from around the world standing up for the rights of children everywhere to be safe, free and educated. An estimated 168 million children worldwide are engaged in child labour.
Arunabh Kumar, Founder & CEO, TVF, says,As a child, I saw kids working on the roads, at Dhabas etc. and everytime I used to think how can someone as young as me go through this. All of us have got this feeling at one point or the other. This video is a small effort from our side to get a change in the society and to make people realise it can be done only through our realisation and hence we have to be the change.
You can watch ‘He’s Not Chotu’ here:-
About Kailash Satyarthi Children’s Foundation:
The foundation’s mission is to create, implement, and advocate child-friendly policies that ensure the holistic development and empowerment of children. For achieving its goal, the foundation encourages government, businesses, civil society and children and youth to participate in strategies and action that will protect children from worst forms of abuse, lack of education and lack of health. For more information please visit: www.satyarthi.org.in
At the forefront the web series revolution with India’s two most successful releases, Permanent Roommates & Pitchers, with over 50 million views, The Viral Fever is India’s premier digital entertainment network. Founded by Arunabh Kumar, Creative Experiment Officer (CEO), the company is creating headlines globally and within India, revolutionising the way Indians access entertainment. Loved by India’s youth, TVF is a pioneer in the new genre of online entertainment, with a focus on progressive and new-age content.